STILLING AND MAC SHADE SOLUTIONS ANNOUNCE EXCLUSIVE PARTNERSHIP TO BRING DANISH DRAPERY HARDWARE TO AUSTRALIA.

On April 22, it was announced that Danish drapery hardware manufacturer Stilling has signed a historic partnership agreement with MAC Shade Solutions, a leading provider of window treatment solutions in Australia. This partnership marks the exclusive distribution of the Stilling® brand of drapery hardware across Australia, signifying a monumental step for the Stilling® brand’s presence in the Australian market.

EXCLUSIVE DISTRIBUTION IN AUSTRALIA

Under the terms of the agreement, MAC Shade Solutions will be the sole distributor of Stilling® drapery hardware, including bespoke curtain tracks and accessories made partially from recycled post-consumer materials, throughout Australia. This collaboration aims to blend Stilling’s Scandinavian design and traditional craftsmanship with MAC Shade Solutions’ deep market penetration and strong customer portfolio, to deliver unparalleled sun shading solutions to Australian homes and businesses.

“The partnership with MAC Shade Solutions represents a significant milestone in our global expansion strategy,” said Rasmus Stilling-Schütz, CCO of Stilling. “Australia is a market with sophisticated consumers who appreciate the fine balance between aesthetics and functionality that our products embody. We are excited to introduce our range of drapery hardware to Australian customers and are confident that MAC Shade Solutions is the perfect partner to help us achieve this goal.”

MAC Shade Solutions, known for their commitment to providing high-quality sun shading solutions, expressed enthusiasm about the partnership. “Alex Lozanovski, Director of MAC Shade Solutions, commented, “We are honoured to partner with Stilling, a brand synonymous with quality and Danish design in drapery hardware. This partnership allows us to offer our customers exclusive access to a world-class range of products that meet our high standards and diverse customer needs. It is a pivotal moment for us as we continue to enhance our product offerings and solidify our position in the Australian market.”

A NEW STANDARD FOR QUALITY, DESIGN & SUSTAINABILITY

The exclusive partnership is expected to introduce a fresh perspective to the Australian sun shading landscape, setting new standards for quality, design, and sustainability. Both Stilling and MAC Shade Solutions are committed to delivering exceptional customer experiences and are eager to see the positive impact this collaboration will have on Australian homes and businesses.

The Stilling® brand of drapery hardware will be available through MAC Shade Solutions and its extensive network of retailers across Australia later this year. For more information about the product range and stockists, please visit https://macshadesolutions.com.au/.

FACT BOX

• Third-generation owners and brothers, Thomas Trads Hansen and Rasmus Stilling-Schütz, took over the family-owned business in 2018 and decided to be frontrunners of responsible business within their industry.
• Stilling received the coveted B Corp certification in December 2022, making them the first within their industry to be certified.
• Stilling adheres to a regenerative business approach and is obligated to maintain both an economic, environmental, and social bottom line as stipulated in the company’s bylaws.
• Lacking satisfying product labelling within their industry, Stilling launched their own product labelling called ‘SUSTAIN™’ for highlighting enhanced products that follow strict environmental and social requirements. Additional information at https://stilling.dk/en/our-responsibility/sustain/ 

ABOUT STILLING

Design company, Stilling, was founded in Denmark in 1949, and right from the beginning, craftsmanship, design, and attention to detail has been the backbone of the company, whose core product is bespoke curtain tracks that can be milled and bent into any shape, as well as custom lacquered.

A pioneer in drapery hardware made from recycled materials, Stilling’s third-generation owners have implemented a series of social and environmental initiatives, earning them B Corp certification.

This means that Stilling has become part of a community who strive to not only become the best companies in the world, but also for the world. Stilling is the first company within its industry to receive a B-Corp certification.

ABOUT MAC SHADE SOLUTIONS

MAC Shade Solutions is a second generation, proudly Australian owned window furnishings manufacturer, supplying custom curtain tracking to retailers, interior designers, and wholesalers across the country.

MAC Shade Solutions provide an all-in-one solution, delivering the perfect blend of functionality, style, and convenience; offering a wide selection of styles, finishes, and materials to complement any interior design scheme.

With an understanding that every feature matters, no matter how small, MAC Shade Solutions takes pride in going the distance in delivering exceptional craftsmanship, and attention to detail.

PRESS CONTACT

Press inquiries can be made to:

Jakob Hundborg at Replique
jh@replique.dk
+45 4054 5496